Marketing partnerships and event sponsorships are effective marketing tools. The first refers to linking two or more different non-competing brands for marketing purposes. The second refers to brands that become supporters of charities, sporting events, trade shows, etc. We highly recommend both options because they are cost-effective and – when implemented correctly- provide outstanding results. [...]
Archive for the ‘Advertising’ Category
Gaining an Edge through Partnership and Sponsorship Marketing
Posted: March 28, 2012 in Advertising, Marketing Consultant, Public RelationsTags: Added Value, Advertising and Marketing, Brand, Brand Association, business, Destination, marketing, Public Relations, ROI, S&R, sinclair and ruiz, Sponsor (commercial), Sport, Target market, Travel Industry
0
Turning 5
Posted: December 21, 2011 in Advertising, Event Management, Marketing Consultant, Public RelationsTags: Advertising and Marketing, business, Canada, ENGINEERING REAL ESTATE, FOOD, Graphic design, Mexico, MINING, press trips, Public Relations, Tourism, TRANSLATE
As S&R enters its 5th year, we are excited for 2012. How time flies! It is interesting to look back and see how far we’ve come. Considering a few of the highlights, turning 5 means: The company has planned and managed 26 exclusive events on behalf of our clients across Canada, the U.S. and Mexico. [...]